Rytis BalysConversion tracking engineer
Rytis BalysConversion tracking engineer
Pixels, server-side, GA4, CRM and mobile apps. Every fix checked against your real numbers.
WooCommerce
WordPress
HubSpot
GoHighLevel
TikTok
Adjust
AppsFlyer
iOS apps
and many more
Meta reported 21 purchases. The store had 4.
Google Ads counted 24 purchases. Only 13 were real orders.
GA4 showed no purchases. Now it matches all 193 store orders in a day.
96% of store orders reached Meta in one day.
Every piece wired to one source of truth: your real orders and leads.
One container, one data layer, no duplicate tags.
Browser and server events, deduplicated and proved in Events Manager.
Right purchase values, consent handled, no double counting.
Active, verified tags. The click ID survives redirects and checkouts.
HubSpot, GoHighLevel and others send real sales back to Google Ads and Meta.
Checkout migrations, Stripe and PayPal redirects, caching plugins that break pixels.
And many more: Microsoft Ads, Magento, AppLovin, RevenueCat and mobile app attribution.
Three steps. Nothing goes live without your say-so.
Containers, datasets and accounts stay yours. I work inside them.
Every fix verified live with test orders, plus a before and after report.
No handoffs, no account managers. I reply myself within 6 hours, usually under 1 hour.
If your gap is within the normal 5 to 15%, I tell you that you do not need me.
Every job priced after I look inside, then fixed.
“He proved it with cold-load tests and a reversal test”
Meta Pixel fix, WordPress · July 2026“…the full audit landed same-day after access was granted”
Tracking audit, server-side GTM · July 2026“He helped us find a solution to a very tricky problem in an astonishingly quick time”
Urgent Meta Pixel and CAPI audit, Shopify · July 2026“Rytis is great! Solved all of the issues we were having and gave very detailed explanations of fixes and possible future issues and their solutions. We had a major unexpected unrelated issue come up with a separate app in our shopify store that was killing sales while he was working on our original pixel issues and he immediately found the issue and sent an evidence trail detailing his findings to the app help center while actually fixing the issue that we would have never figured out on our own, then jumped right back into fixing our original issues with our pixel. He also answered all of my many questions as we worked through everything. We highly recommend working with him! We don’t know what we would have done without his expertise!”
“Rytis was fantastic to work with. He quickly identified and resolved the issues with my Google Tag Manager, GA4, and Google Ads conversion tracking that had been preventing my conversions from reporting correctly. His communication was excellent throughout the project, and he took the time to explain what was causing the issue and how he was fixing it. He was knowledgeable, efficient, and made sure everything was working properly before completing the job. I highly recommend Rytis to anyone needing help with Google Tag Manager, GA4, or Google Ads tracking.”
“He found the exact root cause quickly, fixed it cleanly, and (this is what set him apart) didn’t just tell me it was done. He proved it with cold-load tests and a reversal test, and confirmed it on Meta’s side. On top of that he flagged two serious issues outside the scope of the job, including a security problem, completely honestly.”
“He understood the brief right away, including the premium wellness direction and the references we shared, and delivered a clean, conversion-focused Shopify store ahead of the deadline. The homepage and product page came out exactly how we wanted, ready for us to start running ads.”
“He identified and fixed all three tracking issues: the broken purchase values, the affiliate attribution dropping after the Stripe redirect, and GA4 loading twice. He also caught a fourth problem we didn’t know about ($0 ghost conversions polluting our data) and fixed that too.”
“Rytis was absolutely outstanding from start to finish. His communication was clear, concise and there thorough. He helped us find a solution to a very tricky problem in an astonishingly quick time, I couldn’t recommend him high enough.”
“Report was actually deep, data-cross-checked GA4 / Meta Graph / Magento, not a generic checklist. He delivered the free first-read exactly as advertised, then the full audit landed same-day after access was granted.”
“My GA4 wasn’t recording anything and I had no idea if my Meta pixel even worked. Rytis got it all set up and made sure everything was actually coming through before we wrapped up, so I knew it was done properly.”
“Rytis is great! Great communication. He set up the conversion API for my funnel. Everything is working fine. Will work with him again.”
If you pay for ads, usually yes. Ad blockers and iOS cost you purchases. If it would not close your gap, I tell you and we skip it.
Read access to Events Manager, GA4, GTM and the store. Publish rights only for the agreed fix, and you take them back after.
Single fixes go live within 24 hours of access, then a day of checks. Bigger builds get a date once I have looked inside.
Then I tell you, and you owe nothing. A 5 to 15% gap is normal loss, plus your consent decline rate.
Yes. The client stays yours, you invoice them, I work quietly under your name.
I work in writing: the assistant here, WhatsApp or email. You keep a written record of every finding and change.
Tell my assistant what is wrong. Then I take it from there myself.
If you would rather check it yourself first.